About Me

Hi there! I'm Silvia Sun, a Product Designer (UX/UI) based in the San Francisco Bay Area with a rich background blending industrial design, digital art, and over a decade of design experience. My passion lies in crafting meaningful and impactful designs that deeply resonate with users.

Previously, as a Senior Product Designer at FBN, I led the design for the supply and fulfillment team, significantly improving the B2B purchasing experience and achieving a 192% increase in order submissions within six months of the online store redesign. Currently, I'm leveraging these skills at Apple’s Worldwide Sales Organization, where I spearhead product design for data-driven tools that enhance sales workflows and deliver clear, purpose-driven features. Holding master's degrees in design and a UX design certification, I am committed to continuous learning and thrive on collaborative challenges to create designs that make a tangible difference.

Let's connect and explore design opportunities!

Accepting New Challenges

Resume

My Drawings

In my spare time, I love to indulge in my passion for sketching and painting. I find it to be a meditative and creative outlet that allows me to express myself beyond the digital world.

Skills

User Research & Analysis

Secondary Research

Competitive Analysis

User Interviews

Surveys

Card Sorting

Affinity Mapping

Empathy Mapping

Persona Creation

+ More

Design & Iteration

Information Architecture

Site Map

User Flows

Use Cases

Wire Framing

Iterations

Design Critic

Collaboration

UI Design

Style Guide

+ More

Prototyping & Testing

Stress Testing

Interactive Prototype

Plan & Usability Testing

+ More

Tools

Design Process

01
Understand
Deep dive into research, stakeholder insights, and market analysis to grasp project context, user needs, and challenges. Form a robust understanding of goals, user expectations, and potential hurdles.
Define
Define project scope, goals, and features, crafting personas and setting clear milestones. Articulate project objectives, outline scope, and establish success criteria.
02
Ideation | Collaboration
Engage in creative brainstorming, collaborative ideation, and conceptualization of design solutions. Generate diverse ideas, foster collaboration, and explore design solutions.
03
Prototype | Validation
Create tangible prototypes, test rigorously with real users, and iteratively refine based on feedback. Develop validated prototypes, refine design iteratively with real user feedback.
04
Launch
Launch the first milestone, introducing the product, gathering usage data, and refining based on real-world interactions. Transition from design to implementation, refine based on user interactions and feedback.
05
01
Understand
Deep dive into research, stakeholder insights, and market analysis to grasp project context, user needs, and challenges. Form a robust understanding of goals, user expectations, and potential hurdles.
Define
Define project scope, goals, and features, crafting personas and setting clear milestones. Articulate project objectives, outline scope, and establish success criteria.
02
Ideation | Collaboration
Engage in creative brainstorming, collaborative ideation, and conceptualization of design solutions. Generate diverse ideas, foster collaboration, and explore design solutions.
03
Prototype | Validation
Create tangible prototypes, test rigorously with real users, and iteratively refine based on feedback. Develop validated prototypes, refine design iteratively with real user feedback.
04
Launch
Launch the first milestone, introducing the product, gathering usage data, and refining based on real-world interactions. Transition from design to implementation, refine based on user interactions and feedback.
05
01
Understand
Deep dive into research, stakeholder insights, and market analysis to grasp project context, user needs, and challenges. Form a robust understanding of goals, user expectations, and potential hurdles.
Define
Define project scope, goals, and features, crafting personas and setting clear milestones. Articulate project objectives, outline scope, and establish success criteria.
02
Ideation | Collaboration
Engage in creative brainstorming, collaborative ideation, and conceptualization of design solutions. Generate diverse ideas, foster collaboration, and explore design solutions.
03
Prototype | Validation
Create tangible prototypes, test rigorously with real users, and iteratively refine based on feedback. Develop validated prototypes, refine design iteratively with real user feedback.
04
Launch
Launch the first milestone, introducing the product, gathering usage data, and refining based on real-world interactions. Transition from design to implementation, refine based on user interactions and feedback.
05
01
Understand
Deep dive into research, stakeholder insights, and market analysis to grasp project context, user needs, and challenges. Form a robust understanding of goals, user expectations, and potential hurdles.
Define
Define project scope, goals, and features, crafting personas and setting clear milestones. Articulate project objectives, outline scope, and establish success criteria.
02
Ideation | Collaboration
Engage in creative brainstorming, collaborative ideation, and conceptualization of design solutions. Generate diverse ideas, foster collaboration, and explore design solutions.
03
Prototype | Validation
Create tangible prototypes, test rigorously with real users, and iteratively refine based on feedback. Develop validated prototypes, refine design iteratively with real user feedback.
04
Launch
Launch the first milestone, introducing the product, gathering usage data, and refining based on real-world interactions. Transition from design to implementation, refine based on user interactions and feedback.
05

Design Process

01

Discover

Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.

Develop

Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.

03

Define

Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.

02

Deliver

Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.

04

Design Process

01
Understand
Deep dive into research, stakeholder insights, and market analysis to grasp project context, user needs, and challenges. Form a robust understanding of goals, user expectations, and potential hurdles.
Define
Define project scope, goals, and features, crafting personas and setting clear milestones. Articulate project objectives, outline scope, and establish success criteria.
02
Ideation | Collaboration
Engage in creative brainstorming, collaborative ideation, and conceptualization of design solutions. Generate diverse ideas, foster collaboration, and explore design solutions.
03
Prototype | Validation
Create tangible prototypes, test rigorously with real users, and iteratively refine based on feedback. Develop validated prototypes, refine design iteratively with real user feedback.
04
Launch
Launch the first milestone, introducing the product, gathering usage data, and refining based on real-world interactions. Transition from design to implementation, refine based on user interactions and feedback.
05
01
Understand
Deep dive into research, stakeholder insights, and market analysis to grasp project context, user needs, and challenges. Form a robust understanding of goals, user expectations, and potential hurdles.
Define
Define project scope, goals, and features, crafting personas and setting clear milestones. Articulate project objectives, outline scope, and establish success criteria.
02
Ideation | Collaboration
Engage in creative brainstorming, collaborative ideation, and conceptualization of design solutions. Generate diverse ideas, foster collaboration, and explore design solutions.
03
Prototype | Validation
Create tangible prototypes, test rigorously with real users, and iteratively refine based on feedback. Develop validated prototypes, refine design iteratively with real user feedback.
04
Launch
Launch the first milestone, introducing the product, gathering usage data, and refining based on real-world interactions. Transition from design to implementation, refine based on user interactions and feedback.
05
01
Understand
Deep dive into research, stakeholder insights, and market analysis to grasp project context, user needs, and challenges. Form a robust understanding of goals, user expectations, and potential hurdles.
Define
Define project scope, goals, and features, crafting personas and setting clear milestones. Articulate project objectives, outline scope, and establish success criteria.
02
Ideation | Collaboration
Engage in creative brainstorming, collaborative ideation, and conceptualization of design solutions. Generate diverse ideas, foster collaboration, and explore design solutions.
03
Prototype | Validation
Create tangible prototypes, test rigorously with real users, and iteratively refine based on feedback. Develop validated prototypes, refine design iteratively with real user feedback.
04
Launch
Launch the first milestone, introducing the product, gathering usage data, and refining based on real-world interactions. Transition from design to implementation, refine based on user interactions and feedback.
05
01
Understand
Deep dive into research, stakeholder insights, and market analysis to grasp project context, user needs, and challenges. Form a robust understanding of goals, user expectations, and potential hurdles.
Define
Define project scope, goals, and features, crafting personas and setting clear milestones. Articulate project objectives, outline scope, and establish success criteria.
02
Ideation | Collaboration
Engage in creative brainstorming, collaborative ideation, and conceptualization of design solutions. Generate diverse ideas, foster collaboration, and explore design solutions.
03
Prototype | Validation
Create tangible prototypes, test rigorously with real users, and iteratively refine based on feedback. Develop validated prototypes, refine design iteratively with real user feedback.
04
Launch
Launch the first milestone, introducing the product, gathering usage data, and refining based on real-world interactions. Transition from design to implementation, refine based on user interactions and feedback.
05

Let's get to know each other.
SilviaSun.Creative@gmail.com

Projects

About Me

Projects

About Me

About Me

About Me

My Drawings

Skills

Tools

Design Process

01

02

03

04

05

Design Process

01

03

02

04

Design Process

01

02

03

04

05

Let's get to know each other.SilviaSun.Creative@gmail.com

Let's get to know each other.SilviaSun.Creative@gmail.com

Let's get to know each other.
SilviaSun.Creative@gmail.com

Let's get to know each other.
SilviaSun.Creative@gmail.com